MART works with several Global Healthcare organizations in the area of innovation both in products and services.  We believe technology intervention can bring affordable solutions for health service delivery in emerging economies and enhance accessibility of services to the Base of Pyramid (BoP) segment. Our healthcare engagements broadly focus on:

  • Understanding consumer knowledge, attitude, behaviour and healthcare practices in low resource settings
  • Helping clients in developing innovative product concepts for rural healthcare delivery
  • Marketing and distribution strategy for healthcare services and products in rural areas

Our Differentiators

  • We specialize in consumer health need assessment for new product concept idea generation, design
    and development in emerging markets
  • We develop sustainable business models for health service delivery in low income markets using
    social infrastructure
How can we help you?

Contact us at the MART office nearest to you or submit a business inquiry online.


MART’s 3i Approach in particular has caught everybody’s attention…the notion of Participatory Rural Appraisal as a tool for Innovative Co-creation is appropriate and timely.

Dr Urs Herren
Ambassador, Embassy of Switzerland, Bangladesh

Always Empowering Your Initiatives