MART Knowledge Center


MART has published some very valuable books, the latest offering is the Second Edition of Rural Marketing.

Knowledge Series

MART has initiated the knowledge series as part of its commitment to disseminate knowledge.

Audio Visuals

MART from time to time captured the learning and knowledge through audio visual mediums.

MART Events

Explore the MART’s unique events in last 3 years.

MART by virtue of its prolonged association with the rural community and by providing a range of services to stakeholders from private, development and government sectors has gained significant knowledge about
low income segments. To consolidate this enormous experience and learning, MART has established a ‘Knowledge Centre’. It works primarily towards capturing the knowledge and disseminating it through various platforms like publications, reports and events. The core objectives of the Centre are to

  • Consolidate the experience and information to create knowledge products
  • Provide knowledge based support to various initiatives on innovations
  • Emerge as a platform for regular dialogue between key stakeholders such as CSOs, Private sector, Academia and Government

MART has played an important role in contributing to global thoughts in the areas of innovation, inclusive marketing, rural marketing and investment in rural India.

Please click here to get an overview of our CEO’s contribution in this direction

Always Empowering Your Initiatives